Brooklyn Eagle: 'Extraordinary People in the Heart of Brooklyn' Postcard Campaign Launched
(02-Sep-2010 - Brooklyn, NY) Read in context.
by Brooklyn Eagle (edit@brooklyneagle.net)
BROOKLYN — Heart of Brooklyn (HOB), in partnership with the Washington Avenue-Prospect Heights Association and the Vanderbilt Avenue Merchants District, has announced a new campaign championing the small businesses that make Prospect Heights so unique.
Called the “Extraordinary People, Places and Deals in the Heart of Brooklyn,” it is a postcard campaign introducing residents and visitors to the owners behind the businesses in Prospect Heights, with 23 merchants featured on free postcards available throughout the neighborhood and at the Heart of Brooklyn cultural institutions.
Each postcard features an “Extraordinary Deal” that can be redeemed at participating businesses. “On Washington Avenue and Vanderbilt Avenue, our diversity is our strength,” said Vanderbilt Avenue Merchants District President Ellen Fishman, owner of restaurant Amorina and Aliseo Osteria del Borgo. “My husband and I own two restaurants on Vanderbilt Avenue. The eclectic mix of businesses here, on display in the Extraordinary People postcards, is what makes Prospect Heights a special place to live and work.”
Commented Heart of Brooklyn Director Ellen F. Salpeter, “The Heart of Brooklyn cultural campus is right next door to vibrant dining, shopping and nightlife. With the Extraordinary People campaign, we hope to introduce visitors and residents to the amazing small businesses and hardworking owners that are our community’s backbone.”
Prospect Heights’ unique offerings have already caught the attention of the New York Times and AM New York, highlighting recent events like “Wash Ave. Rocks,” an all-day extravaganza celebrating local businesses and featuring a restaurant “taste-off,” live DJ and fashion exhibition.
The Hop on Board (HOB) Connection free shuttle has been picking up riders at the Brooklyn Museum’s Target First Saturday events and offers tours around the neighborhood, where special discounts are available at participating merchants along the way.
The Extraordinary People, Places and Deals in the Heart of Brooklyn campaign is supported by: Bank of America, Brooklyn Community Foundation, Deutsche Bank, M&T Charitable Foundation, City Council Member Letitia James, NYC Department of Small Business Services, NYS Senator Eric Adams, TD Charitable Foundation, as well as the aforementioned Vanderbilt Avenue Merchants District and the Washington Avenue-Prospect Heights Association.
Heart of Brooklyn (HOB) is a partnership of the cultural institutions near Grand Army Plaza — Brooklyn Botanic Garden, Brooklyn Children’s Museum, Brooklyn Museum, Brooklyn Public Library, Prospect Park and Prospect Park Zoo.
For more information, visit www.heartofbrooklyn.org/extraordinary.
by Brooklyn Eagle (edit@brooklyneagle.net)
BROOKLYN — Heart of Brooklyn (HOB), in partnership with the Washington Avenue-Prospect Heights Association and the Vanderbilt Avenue Merchants District, has announced a new campaign championing the small businesses that make Prospect Heights so unique.
Called the “Extraordinary People, Places and Deals in the Heart of Brooklyn,” it is a postcard campaign introducing residents and visitors to the owners behind the businesses in Prospect Heights, with 23 merchants featured on free postcards available throughout the neighborhood and at the Heart of Brooklyn cultural institutions.
Each postcard features an “Extraordinary Deal” that can be redeemed at participating businesses. “On Washington Avenue and Vanderbilt Avenue, our diversity is our strength,” said Vanderbilt Avenue Merchants District President Ellen Fishman, owner of restaurant Amorina and Aliseo Osteria del Borgo. “My husband and I own two restaurants on Vanderbilt Avenue. The eclectic mix of businesses here, on display in the Extraordinary People postcards, is what makes Prospect Heights a special place to live and work.”
Commented Heart of Brooklyn Director Ellen F. Salpeter, “The Heart of Brooklyn cultural campus is right next door to vibrant dining, shopping and nightlife. With the Extraordinary People campaign, we hope to introduce visitors and residents to the amazing small businesses and hardworking owners that are our community’s backbone.”
Prospect Heights’ unique offerings have already caught the attention of the New York Times and AM New York, highlighting recent events like “Wash Ave. Rocks,” an all-day extravaganza celebrating local businesses and featuring a restaurant “taste-off,” live DJ and fashion exhibition.
The Hop on Board (HOB) Connection free shuttle has been picking up riders at the Brooklyn Museum’s Target First Saturday events and offers tours around the neighborhood, where special discounts are available at participating merchants along the way.
The Extraordinary People, Places and Deals in the Heart of Brooklyn campaign is supported by: Bank of America, Brooklyn Community Foundation, Deutsche Bank, M&T Charitable Foundation, City Council Member Letitia James, NYC Department of Small Business Services, NYS Senator Eric Adams, TD Charitable Foundation, as well as the aforementioned Vanderbilt Avenue Merchants District and the Washington Avenue-Prospect Heights Association.
Heart of Brooklyn (HOB) is a partnership of the cultural institutions near Grand Army Plaza — Brooklyn Botanic Garden, Brooklyn Children’s Museum, Brooklyn Museum, Brooklyn Public Library, Prospect Park and Prospect Park Zoo.
For more information, visit www.heartofbrooklyn.org/extraordinary.




